
Conceived in 1998 as a way to dodge morning traffic; its humble beginnings have kept the lights on and given me something to do during the day for well over 11 years. HammerHead Design, Inc. is your source for:
• Creative & design services
• Website & interactive content development
• Photography & illustration resources
• Production & printing capabilities
Making hay while the iron is hot...
Let’s say that you’ve got ideas, or stuff, or some service, or whatever that people might want. If you tell the right people about your idea/stuff/service/whatever in the right way, chances are they’ll pay you some money for your idea/stuff/service/whatever. Then you can buy shoes and waffles and all manner of other ideas/stuffs/services/whatevers from other people. The free market hums along smoothly and everyone has time to smell the roses and cuddle puppies and life is generally pretty great.
But how do I reach those people with the money
that might want my idea/stuff/service/whatever.
Funny you should ask. That’s where HammerHead comes in - with the telling of the people about the idea/stuff/service/whatever. We know all about ideas and stuff and services and whatever. And better yet, we know how to target the people most likely to buy your idea/stuff/service/whatever. We’ll design a logo for the company and get cool letterhead and business cards printed for you. Then we’ll brand your great idea/stuff/service/whatever for maximum exposure to the people with the aforementioned money. We can wrap it up in a package that those people will think is the cat’s pajamas. We can make a website, a print mailer, a catalog, a video, a tradeshow booth, all kinds of things - it’s nuts I tell you.
Striking while the sun shines...
The rest of this blah blah is about me and my take on the design industry at large. You can probably skip it and just hit the cleverly placed Contact button by the shark's tail and tell me all about your idea/stuff/service/whatever.
"All he does is DRAW"
I knew in 4th grade what I would do for a living. They called it commercial art in those days and meant that your desk was called a drafting table and you did things like sketch ideas, and set type one letter at a time. The fax machine had not been invented so things moved pretty slow. There was some mystery to our methods and people came to us to solve very real problems. Problems like how to get rid of 680,000 paper cups with a poorly drawn clown face on them. We could do it doggone it - we could move those cups - sometimes even for a profit.
Practical computing was still a ways off. A highlight of my public education was the opportunity to dabble in computer math during high school. A well to do friend had an Apple II (I liked him almost as much as the friend that had an Atari console). There was no mouse in those days and a lot of clicking when on. I wrote code that made colors appear on the screen in a particular order. And words too - IN COLOR! it was cool and fun, but no way to make a living. For that I'd have to keep drawing stuff for awhile yet.
Then the fax machine came along.
What used to take a couple of days now took a couple of hours. My boss at the time then paid something like eight grand for a Macintosh II. He put it down in front of me and “alright boy, make it pay for itself”. The curve was pretty steep: now what used to take days took MONTHS! Fortunately, I prefer curves to straight lines so I dug in and found that computers might actually be more good than bad. Seems I even had an aptitude for them. Before long what took months was back to taking days, and sometimes less. The little SE and I had a grand time and I coaxed enough billable work out of it so that it did eventually pay for itself. 
That was over 20 years ago. Now what used to take days takes hours. The methods have changed drastically, but the goal is still the same - SELL THOSE CUPS. I’ve been fortunate enough to learn to do things that I never thought possible and been able to apply my creative talents to mediums I never thought I'd have the opportunity to learn. It’s a great life. I still love what I do and can’t imagine making a living any other way.
I parted with my fax machine a couple of years ago. My faxes now come via e-mail. It was the end of a relatively short era. A technology that had completely revolutionized my industry was now basically obsolete. That once great time and money saver was outdated and inefficient.
Even though the design industry, like so many others, is in a seeming constant pattern of change. The basic premise remains: good design that is properly marketed sells cups. I strive to provide efficient and effective design to all markets and through all mediums. Get in touch and we'll see what we can do for you.
Like I said, this stuff ain’t brain science... well, maybe just a little.
R.M. Spaugh,
Owner, Accountant and Head Janitor, HammerHead Design, Inc.